BayAreaSearch Meetup: SERP is Your New Homepage (Secret Bonus Pics)

Organic Content & SEO Specialist Bernard Huang signs an autograph while Takeshi Young of Optimizely welcomes us.

• I went to my first SEO meetup of the year at Optimizely.
• Lem Park, co-founder of BrightEdge, gave a impassioned presentation on why he believes SERP is your new homepage in 2018.
• I love going to meetups like these where I learn a lot and the vibe is welcoming and chill.

Thanks to a LinkedIn post from my friend and Paubox NPS 11 promoter Bernard Huang (Clearscope co-founder), I attended my first SEO meetup of 2018.

Traven Watase (Scholar’s App) and I passed by Y Combinator, Shippo, Slack, EventBrite, Yahoo and 500 Startups on the 20 minute walk over. Man, I love having Paubox headquartered in San Francisco.

After signing in, I quickly located the heart of any self respecting Silicon Valley meetup: The obligatory pizza, beer and wine station. After scarfing down my meetup dinner (free pizza), I struck up a conversation with Jeff Chen via an intro from Bernard. I am certainly looking forward to implementing his creative content suggestions.

Yet before I could download a third slice of free pizza onto my paper plate, the meetup kicked off.

After some opening remarks, Lem Park of BrightEdge gave a compelling presentation on why he believes SERP is your new homepage in 2018. He also kindly provided a link to download a copy of his deck.

I learned a lot and am looking forward to attending the next BayAreaSearch meetup.

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My favorite Lem Park quote of the night: “I like to nerd out” (hell yeah)

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My key takeaway slide from Lem Park: Defend. Optimize. Create. Collaborate.

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Micah Fisher-Kirshner is fired up for BayAreaSearch in 2018.

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It was a rainy afternoon in San Francisco.

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About BayAreaSearch

BayAreaSearch is a new association of Bay Area Search Marketing Professionals.

BayAreaSearch’s goals are:

• Provide members with networking opportunities with other like-minded SEO pros
• Promote education of SEO amongst its members and the Bay Area business community
• Facilitate recruiting (it’s hard to find good SEOs!)